1 000 books

A Christmas campaign with 1 000 hidden books all over the country to be found. The campaign was supported by Libri’s four ambassadors celebrities. They were the ones who selected and hid all the presents. On Libri’s website, you could check the status of the books on a map almost real-time and leave a comment when you have found one.

CLIENT:  Libri   

OBJECT: Concepts Copywriting


2017 December